The design of the third card was much easier than the previous too, simply because I took elements of the first card and simplified them to make a different design. This might sound like cheating but I think it’s fine given that the cards are in a range around the theme of weight loss/ weight gain and it would give a customer a bit more choice.
So here’s the design of the third card, front and inside:
For the front of the card I’ve allowed the pie pattern to take center stage as I think alone it still feels light hearted and doesn’t make me think that the card has a derogatory message. I changed the size and colour of the text on the banner just to sit better with the colours coming from the pies. I asked my husband what he thought when he came home from work and he agreed that it was simple but worked well, and that it was nice to see the pattern with a character in front of it.
The inside of the card is the same as the design for card one, simply because it worked well so I saw no real need to change it, I think the front of the card is what will attract people to the card.